Katedra cestovného ruchu » Ľubomíra Strážovská

Ľubomíra Strážovská

Scientific and pedagogical characteristics

 

Classification: Associate Professor
Funkcia:
Subjects taught: Tourism Policy in Slovakia and the EU, Projects and Grants in Tourism, Marketing Communication in Tourism
Research focus: Family business, tourism, management, marketing
Membership in organizations:
  • independent expert – peer-reviewed reviews Wolters Kluver sk
  • assessor of the Slovak Accreditation Agency for Higher Education – 2020-2022
  • member of the scientific committee of the editorial board: FEP PEVS, EF UJS Komárno and the Department of Economics and Management of the Slovak Academy of Agricultural Sciences
  • project assessor – Ministry of Agriculture and Rural Development of the Slovak Republic calls INTERREG V-A SK-AT 2019/2024
  • member of the editorial board of the scientific journal Acta Oeconomica Universitatis Selye, Komárno
  • opponent in the orcid.net database
  • opponent MDPI
  • member of the scientific board for marketing and marketing communication of the journal Wolters Kluver, 2017- 2024
  • management of the international project – Center for Small and Medium-sized Enterprises in Slovakia ELIPS – Gruppo CS, consulting and advisory company, Settimo Torinese, SDA Bocconi University in Milan, ITALY 2012 -2014 – lead researcher
  • opponent of PhD. and scientific outputs and publications for – OF EU in Bratislava, J. Selye University in Komárno, Pan-European University, Masaryk University Brno, Mendel University in Brno, UKF in Nitra Mendel University in Brno, UKF in Nitra
  • opponent of International Journal of International Journal of Financial Studies
  • member of the Department of Economics and Management Slovak Academy of Agricultural Sciences
  • cooperation with Familienunternehmen MCI Innsbruck, Austria
  • cooperation with Jednota COOP Nové Zámky
Awards:
Projects:
  • VEGA /0720/19 Innovation strategies in regional policy with a focus on the development of cultural institutions
  • VEGA No. 1/0813/19 Management of the development of innovative and start-up forms of entrepreneurship in the international business environment and verification of the INMARK concept, co-investigator. INMARK
  • International project management – Center for Small and Medium-sized Enterprises in Slovakia ELIPS – Gruppo CS, consulting and advisory company, Settimo Torinese, SDA Bocconi University in Milan, ITALY 2010 -2012 – lead researcher
Top 5 publications:
  1. Kumar, B., Roy, S., Sinha, A., Iwendi, C., Strážovská, Ľ. 2023. E-Commerce Website Usability Analysis Using the Association Rule Mining and Machine Learning Algorithm Mathematics, 11(1), 25
  2. Peráček, T., Vilčeková, L., Strážovská, Ľ. Selected problems of family business: A case study from Slovakia. 2020. Acta Polytechnica Hungarica,  17(7), pp. 145–162
  3. Abbas, S., Sampedro, G.A., Alsubai, S., Hejaili, A.A., Strazovska, L.2024. Advancing Healthcare and Elderly Activity Recognition: Active Machine and Deep Learning for Fine- Grained Heterogeneity Activity Recognition IEEE Access, 2024, 12, pp. 44949–44959
  4. Strážovská, Ľ., Borecký, B. 2024. Management of Small and Medium-Sized Enterprises During the COVID-19 Pandemic in the Slovak Republic, Lecture Notes on Data Engineering and Communications Technologies, 213, pp. 397–417
  5. Zsigmond, T., Zsigmondová, A., Strážovská, Ľ. 2024. The Effects of Selected Financial Ratios on Net Profit – The Case of Enterprises of V4 Countries Acta Polytechnica Hungarica, 21(8), pp. 227–242
Publications:
  • Strážovská, Ľubomíra – Vitkovič, Marián: Koncepčné aspekty problematiky fúzií a ich aplikácia na prípad úverových inštitúcií (Conceptual aspects of mergers and acquisitions analysis and their applicability in the case of credit institutions). In: Economic journal. – vol. 45, iss. 11(1997), pp. 919-933. – ISSN 0013-3035
  • Peráček, Tomáš – Mucha, Boris – Brestovanská, Patrícia – Strážovská, Ľubomíra: Legal regulation of drug advertising and its restrictions in the conditions of the Slovak Republic [elektronic document] Lit.: record 26. In: European Pharmaceutical Journal [elektronic document]. – vol. 66, iss. 1 (2019), pp. 4-10 [online]. – ISSN (online) 1338-6786
  • Jančíková, Eva – Strážovská, Ľubomíra: New trends in financing small and medium enterprises in the EU In: Actual problems of economics. – vol. 173, iss. 11, (2015), pp. 87-95. – ISSN 1993-6788
  • Strážovská, Ľubomíra – Jančíková, Eva: Importance of family business for EU economies In: Actual problems of economics. – vol. 182, iss. 8, (2016), pp. 33-40. – ISSN 1993-6788